The iconic Lacoste brand goes far beyond its signature crocodile logo. It represents sporty elegance, timeless style and French sophistication. Over the years, it has been embraced by numerous celebrities, athletes and fashion icons who have turned Lacoste sneakers and clothing into modern staples.
Novak Djokovic – Precision and Style on the Court
The Face of Lacoste Sport
Novak Djokovic signed with Lacoste in 2017, becoming the global ambassador of the brand’s performance line. He wears Lacoste Sport tennis outfits at every Grand Slam, including the Lacoste Novak Djokovic Collection, designed specifically for him.
Off the court, Novak keeps things casual with Lacoste tracksuits and classic polos, giving fans a perfect mix of sporty and refined. His look is a staple of Lacoste’s clean and athletic identity.
Timothée Chalamet – Youthful and Refined
A New-Gen Fashion Star
Timothée Chalamet has become a darling of both film and fashion. Known for his avant-garde wardrobe, he has been seen wearing Lacoste knit polos, bomber jackets and trainers, especially in off-duty red carpet moments.
Chalamet’s slim silhouette and mix of formal and casual pieces help bring a fresh and gender-fluid perspective to Lacoste’s menswear.
Bad Bunny – Bold and Unpredictable
Blending Retro with Modern
Known for breaking gender norms and pushing boundaries, Bad Bunny has included Lacoste trousers, puffer jackets, and chunky sneakers in his live shows and photoshoots.
His use of Lacoste fashion reinforces the brand’s place within urban music culture and Latin fashion evolution.
Zendaya – Feminine Sophistication
Red Carpet Meets Sportswear
Actress and fashion icon Zendaya has worn Lacoste Live pieces in editorial shoots and casual appearances, including oversized jumpers, cropped jackets and colour-block tracksuits.
Zendaya shows how Lacoste women’s apparel can be chic, modern and comfortable all at once. Her outfits prove that Lacoste is not just for athletes – it’s for women who lead with style.
Pharrell Williams – Fresh and Forward-Thinking
Creative Meets Classic
As a music and fashion mogul, Pharrell Williams has worn Lacoste tracksuits, polos and trainers in numerous street style features and performances.
He adds his own signature by combining Lacoste basics with accessories and bold prints, proving that Lacoste fashion can be both timeless and trendy.
Dwyane Wade – From the Court to Casual Cool
Sporty, Sharp and Comfortable
Former NBA star Dwyane Wade has been spotted wearing Lacoste trainers and loungewear, especially during fashion weeks and brand launches.
His looks combine the comfort of sportswear with the elegance of high-end fashion, aligning perfectly with Lacoste’s hybrid identity.
From elite athletes to global style icons, Lacoste continues to dominate both the fashion scene and the world of sport. Its signature Lacoste sneakers and apparel remain a favourite among today’s most influential figures.